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The Acai Loss Weight Scam

Posted by admin | Posted in Acai berry, acai lose weight | Posted on 30-07-2011

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Is the acai berry weight loss craze a scam; just another fad diet? Yes, of course! Crazy claims of huge weight loss in a matter of weeks, all just by incorporating acai berries into your diet? Increased energy levels, improved digestion, improved sleep, younger skin – you name it, the acai berry magically delivers it. No scientific study or report remotely supports any claims made with regards to the weight loss magic offered by the acai berry. Why all the fuss then?
Well, for starters, it is far easier to get the public to believe an exotic berry out of the rain forests of Brazil offers the magic cure for obesity than it would be to convince consumers they will magically lose weight eating blueberries, grapes, apple or banana. While the acai berry offers many other health benefits, it will be no more effective in helping you lose weight than any other fruit.
The acai (pronounced ah-sigh-ee) berry is just another fruit after all. The berries are harvested in the Brazilian rain forest from acai palms that may reach heights in excess of 60 feet – one of the same palms used to harvest edible hearts of palm. Acai is naturally lower in sugar, with the flavor described as something between berries and chocolate. This berry is commonly used in juices, beverages, smoothies, frozen treats and dietary supplements.
What really catapulted the acai berry into stardom and paved the way for so many unscrupulous companies to take advantage of humanity’s desperate search for a cure for obesity, was a couple of discussions on the Oprah Winfrey show. The berry was listed as one of Dr Perricone’s 10 super foods, specifically included as it contains a remarkable combination of antioxidants, monounsaturated fats, dietary fiber and amino acid complex. Another expert regularly appearing on Oprah’s shows, Dr. Mehmet Oz, also praised the benefits of acai.
While acai was lauded on the Oprah show as a great food source to include in your diet for general health, it was definitely not described as the ultimate weight loss product. Still, many vendors launched deceptive marketing campaigns for the acai berry as the ultimate weight loss product, false implying that it is endorsed as such by Oprah. Oprah’s lawyers are in fact pursuing a number of these companies for false claims of association with Oprah Winfrey.
In some cases, the scam went even further than only false claims as to the weight loss benefits of acai. In one such case; consumers, excited about a 14 day free trial offered by unscrupulous vendors, received the product along with a letter stating that if they did not cancel by phone, they will be automatically receive and be charged for the product on a monthly basis in future. The phone number provided turned out to be invalid! The banks did eventually cancel the transactions for most of these customers, but only after many frustrating phone calls and visits to their local branches.
This article does not intend to imply that the acai berry is not good for you, and that all vendors selling acai berry products are deceitful. Acai has 10 times more antioxidants than red grapes and 10 to 30 more times than the artery-protective flavonoids of red wine, according to Oprah.com. It really does promote healthy cardiovascular and digestive systems, and provides amino acids vital for muscle regeneration. The antioxidants contained in acai berries can help delay the aging process and prevent certain forms of cancer. Many suppliers of acai products are honest and really provide value for money. Just be careful where you buy acai products, and make sure you buy them for the right reasons. They are most certainly not the magical cure for weight problems they are made out to be.

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